Indian Automobile clusters and Top ten companies in India

India has the main 4 major production sites as a Delhi, Gurgaon, and Faridabad north part of India, Mumbai, Pune, Nashik, and Aurangabad in the west part, Chennai, Bengaluru, and Hosur in the southern part, and Jamshedpur, Kolkata in the east part of India. In India, there are many manufacturing units to evolve new markets in India.

Figure 13: Automobile clusters in India Source: map from (invest India) government India.

First, the northern part of India, it has mainly 3 states: Haryana, Delhi, and Uttar Pradesh. The northern part of India's main plant is Maruti Suzuki’s largest manufacturing plant for the first rank in car production at Gurgaon and Manesar

41 | P a g e (Haryana) and contributes 32 percent of the Indian manufacturing car market and 50 percent of total small cars.

The western part of India, it has many companies in Maharashtra state like Volkswagen, General Motors, Mahindra and Mahindra, Skoda, Tata Motors, Land Rover, Jaguar cars, Mercedes Benz, Fiat, Force Motors. the major city Pune and Mumbai are contributing 33 percent of the revenue share. It has the main unit of Mahindra and Mahindra to assemble the engine unit of SUV cars. Gujarat is evolving in the automotive sector to have a manufacturing industry of general motors, tata motors, Ford, Maruti Suzuki.

The southern part of India, Chennai, and Bangalore accounts for 21 percent of cars, Chennai is the main biggest Indian city to contribute 35 percent revenue share. and has 60 percent of the automotive industry like Ashok Leyland, Ford, Hyundai, Nissan, Renault, Daimler, BMW, Hindustan Motors, KIA motors. As per data of the Society of Indian Automobile Manufacturers, 5 million vehicles sold in 2015 and projected 9 million in 2020, predicting 611 million vehicle production in 2050. Chennai exports 60 percent of vehicles in the world.

Profile of Top 10 Automotive Car companies in the Indian market.

1. Maruti Suzuki

Maruti Suzuki India limited is known as Maruti Udyog in the past and founded in 1981 in New Delhi. Maruti 800 was launched in 1983. It is based in the Japanese company, Maruti Udyog and Suzuki motors corporation connected with joint ventures from the last 4 decades. It is the largest company in the passenger car industry. It has a 53 percent market share in India and believes in green technology. it exports 1.8 million units in 125 countries. Last year, the one-millionth car was exported from Gujarat at Mundra port. successful models were Swift, Alto, Brezza, Ertiga, and Celerio. In 2015 the company started a new deal with the Nexa brand with premium cars like Baleno RS, S-cross, XL-6. Maruti Suzuki launched as the first car maker to implement BS-VI (Bharat Stage 6) to equivalent euro-6 emission standards in Wagon R and Swift petrol in 2020. It is the market leader in the car segment, so it has a 50 % market share in this segment of car sales in 2018. That sold 1779574-unit sales from 2017 to 2018. It is a

42 | P a g e carmaker to provide BS-VI in the first car, for example, Swift petrol and Wagon R in India in 2019. But in that year, it witnessed a decline in sales to 17%.

2. Hyundai

Hyundai motor is the 2nd largest car manufacturing company in India, which is the number one exporter in India. South Korean company Hyundai entered India in 1996 with an unknown brand. Hyundai has current models like Santro, Grand i10, Elite i20, Aura, Xcent, Verna, Elantra, Venue, Creta, and Kona electric.

Hyundai has a manufacturing plant in Chennai to export to 88 countries from all over the world. It has 493 dealers and 1309 service centers in India. The main prominent feature is cutting edge global technology. The first model Santro was very successful in the Indian market in 1998. The company proffers hybrid and hybrid-electric cars in the vehicle segment.

3. Tata Motors

As per Indian company, Tata Motors company is ranked number one in top companies in India with cost-effective vehicles and founded in 1945 in Mumbai.

It is the largest carmaker company in Asia and 17th largest in all over the world.

It is very prominent in Cars, Trucks, Vans, and Buses. etc. Tata Motors offers the best vehicle to give a better experience to the customer. The successful models are Sumo, Tiago, Nexon, Zest, Hexa, Nano, Harrier, and Safari. Tata Motors acquired the company Jaguar and Land Rover in 2008. They launched Tata Nano cheapest cars as the US $2146 in India, and have many plants in other countries like Argentina, South Africa, and Thailand. In 2020, Tata will launch the second electric car. Tata Motors' total domestic sales dropped 25 percent at 38,057 units as compared to 50,470 units in November 2019.

4. Mahindra & Mahindra

Mahindra and Mahindra’s limited company is based on Indian car manufacturing at Mumbai, India. It has 3rd rank in market share in India with successful models such as Scorpio, Bolero, XUV500, Xylo, and Verito. It is very renowned for its high performance with an aerodynamic design. The company was founded in Bengaluru in 1994 and has Mahindra electric mobility limited as a subsidiary to give the advantage to fuel-free cars. the company proffers as a remote mode

43 | P a g e application in smartphones to get real-time data and updates to manage features in cars.

5. Honda Cars India Ltd

Honda cars India Limited is India’s counterpart and leading manufacturer of premium cars. The company was founded in 1995 with a joint venture between the Usha international of the Siddharth Shriram group. It is a subsidiary part of Honda Motor Co ltd., japan. The most famous car models are Honda City, Honda Accord, Honda CR-V, Honda Brio, and Honda Jazz. It has 371 dealerships in India, and they sold 189,062 units from 2014-2015.

6. Ford India private limited

Ford motor company and Mahindra & Mahindra are partners as a collaboration of a 50-50 joint venture. It is a renowned car manufacturing company and was established in Chennai in 1995. many capabilities are that ladder on frame design, amazing road presence, and masculine style. The Chennai plant can produce 2,00,000 cars. It has integrated manufacturing facilities in India. in 2019, ford has 541 service and sales centers in 292 cities in India.

7. Renault India Private limited

It is a fully owned subsidiary of the French automaker Renault. Renault India Pvt Ltd. It offers the current five models like SUV duster, the compact MPV Lodgy, and Triber, Kwid, and Captur. The main plant is Chennai to produce and export cars to produce 480,000 cars per year. SUV cars will have more demand to drive success in the Indian market.

8. Skoda Auto Volkswagen India Private limited

Volkswagen is a German company. It is 2nd top automobile company in the world. in the Indian market. It has a manufacturing plant at Pune, Maharashtra to have an annual capacity to produce 200,000 they have a weak service network and supply channel after-sales, failure in support to customers. Polo and Vento are more popular models in Indian markets. The Volkswagen group focus on the

44 | P a g e sales and manufacture of Audi, Volkswagen, Skoda, Porsche, and Lamborghini cars in India.

9. Toyota Kirloskar Motors Private limited

In India, Kirloskar Group is a minority owner as an 11 percent share of the Toyota motor corporation of japan. It has plants and sales groups in India. The company was established in 1997 and became leading to better quality management in manufacturing India. In 2017-18, they manufactured 139,566 car production.

They are exporting cars from Indian manufacturing plants to foreign countries.

They have more popular models like Toyota Innova and Etios, Toyota Camry, Toyota Prius, Toyota land cruiser, Toyota Yaris, and Toyota Fortuner.

10. Nissan Motor India Private Limited

The company has a subsidiary of Nissan motors from japan. It was established in 2005 in India. for cars, it has a good capability in durable frames and superior engines. The company has many popular models like Nissan Micra, Nissan Sunny, Nissan kicks, Nissan GT-R, and Datsun Go.

Figure 14: Market share of an Indian passenger vehicle by different companies from 2019 to 2020.

Source: Society of Indian Automobile Manufacturers.

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Market share: Indian passenger cars by different companies from 2019 to 2020.

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45 | P a g e

2.2 The Current Situation of the Automotive Car Market in